The purpose of an Assistant Brand Manager is to create and support the development and execution of marketing strategies & targets as well as to build and maintain brand equity under guidance from the Brand Manager. You will work closely with cross-functional teams across the whole organisation and with our partners to drive brand awareness and growth.
Behavioural competencies
Growth mindset and hunger for continuous personal improvement
Strong deadline-driven / driver personality.
Self-motivated and organised.
Exceptional communicator who loves people.
Proactive team player.
Ability to manage under pressure.
Flexible and can adapt to change easily
Emotional maturity and ability to take ownership and accountability and self-reflect.
The ability to take constructive criticism and take corrective action to make improvements.
Ability to work independently and collaboratively in a team environment.
Role responsibilities
Brand strategy formulation
Pricing and competitor intelligence tracking and management
Marketing Content planning, production and creative direction
Product marketing asset management and creation
Reporting and tracking to measure the effectiveness of Marketing activities
Webinars and events coordination
Product management
Campaign journey building and maintenance
Brand websites management
Develop and maintain strong relationships with key stakeholders
KPI strategy, development and management
Required technical knowledge
Strong Google Workspace skills (Docs, Spreadsheet, Slides, Meet, Gmail).
Experience in managing budgets and delivering results within budget constraints.
Knowledge of digital marketing channels and social media platforms.
Previous experience using a CRM system advantageous.
Strong planning and prioritisation skills.
Strong attention to detail.
Ability to think strategically and execute a strategy.
Strong analytical skills and ability to interpret market research and consumer insights.
Excellent project management skills and ability to manage multiple projects simultaneously.
Strong written and verbal communication skills.
Preferred technical knowledge
Slack
Asana
Zoho CRM
Zoho Marketing Automation
Canva
Figma
Adobe Illustrator and Photoshop
Mailchimp
Zoom Webinars
Google Analytics
Qualifications and experience
Degree in Marketing, Brand Management, Communications or similar. (preferred)
3 years experience in Marketing, Branding or similar fields. (required)